How to use Facebook Live to Promote your Restaurant this Holiday Season

Facebook Live is a great tool for marketing your brand. Showing your customers what’s going on right now can incite the ever present FOMO (Fear Of Missing Out) and inspire intrigue. Not sure what [...]

7 Thanksgiving Inspired Dishes You Need to Have in Your Restaurant this Month

Having a seasonal menu item or a few is an excellent way to bring in both new and returning customers to your establishment. With Thanksgiving coming up, try introducing one (or all) of these [...]

7 In-Season Foods Your Restaurant Should Use this Month

New foods in your restaurant is good for business. Consuming only foods that are in season used to be seen as a “treehugger” lifestyle choice, but the trend has been on an incline for [...]

The Cheap Way to Drive Restaurant Traffic

  By Jenny Brooks I provide businesses with public relations services. Basically I help businesses communicate with their target customers. Communication is a very broad term. I use it to [...]

What Every Bartender Should Know

  Win a book about bartending! At today’s “TAKE ACTION Two-Day Seminar,” guest speaker Josh Briggs, a flair bartending champion, covered what every bartender should know. [...]

Customer Loyalty Programs

By Jenny Brooks Another topic I’m seeing a lot of these days: Customer Loyalty Programs. Restaurant Expert David Scott Peters is actually covering this topic with an expert on customer [...]

Server Missteps in Restaurants

By Jenny Brooks This article about diners’ pet peeves when it comes to servers in a restaurant was in The Dallas Morning News. It’s 10 examples of what diners in the Dallas area hate [...]

Point of View on Restaurants that Discount

By Jenny Brooks I came across this article in Restaurant Hospitality, and I think it’s a good one for indpendent restaurant owners. It speaks to Restaurant Expert David Scott Peters’ [...]

Thinking Outside the Regular Audience for Restaurant Marketing

By Jenny Brooks Read this article for some fall promotional inspiration from the Big Chains. In offering this recommended reading, I’m not suggesting you should copy the promotional ideas, [...]

PR Campaign Model for All Restaurants

By Jenny Brooks Have you read anything about Papa John’s lately? How about Papa John’s Camaro? If you answered no, I don’t believe you! Papa John’s summer PR campaign and [...]

The Beauty of Independent Restaurant Owners

By Jenny Brooks Do you read Seth Godin’s blog? He writes about marketing for all types of businesses with an eye toward cutting through the BS, orginality and not just going through the [...]

Great American Dine Out

By Jenny Brooks Get invovled in this great cause to end childhood hunger in America. Community involvement is essential for any business. Not only are you doing some good with your business [...]

Cheap Public Relations for Independent Restaurants

By Jenny Brooks I came across these three cheap public relations tactics for independent restaurants and wanted to share them. I wrote them for an issue of the SMART Systems Insider. These are [...]

Exploring Twitter for Restaurants – Idea No. 5

by Jenny Brooks In a post on April 23, I provided five ideas for restaurants to use Twitter. I promised to explore each of these a little deeper, so I’m going to expand on them over the [...]

Exploring Twitter for Restaurants – Idea No. 4

by Jenny Brooks In a post on April 23, I provided five ideas for restaurants to use Twitter. I promised to explore each of these a little deeper, so I’m going to expand on them over the [...]

Exploring Twitter for Restaurants – Idea No. 3

by Jenny Brooks In a post on April 23, I provided five ideas for restaurants to use Twitter. I promised to explore each of these a little deeper, so I’m going to expand on each of these [...]

Exploring Twitter for Restaurants – Idea No. 2

by Jenny Brooks In a post on April 23, I provided five ideas for restaurants to use Twitter. I promised to explore each of these a little deeper, so I’m going to expand on each of these over the [...]

Exploring Twitter for Restaurants – Idea No. 1

by Jenny Brooks In a post on April 23, I provided five ideas for restaurants to use Twitter. I promised to explore each of these a little deeper, so I’m going to expand on each of these [...]

Ways for Restaurants to Use Twitter

By Jenny Brooks In my last post here on Restaurant Expert David Scott Peters’ site, I discussed Twitter and its move toward mainstream communication methods. I promised I would follow up [...]

Do You Twitter?

By Jenny Brooks David Scott Peters, restaurant expert, asked this question in September 2008 and posed to you why you should consider getting an account on Twitter in this post. Twitter has [...]

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